CFO Priorities in 2012

If you ask a CFO what his or her priorities are within the confines of the finance group, you’d hear an array of expected functional answers – forecasting accuracy, transactional performance, management reporting, return on cost of capital, regulatory compliance, etc. Robert Half recently asked the same question to a group of CFOs with a caveat – think of priorities of the organization as a whole, not just the finance department. The results below reveal how broad typical CFO’s mindset has become over the years, and it’s great to see the chief numbers person looking to leverage technology and / or processes to further push the efficient production frontier curve to the right.

  • 35% – implement new or upgrade existing IT systems for increase efficiency
  • 21% – develop and introduce new products and services
  • 14% – expand geographically, e.g. introduce new locations
  • 11% – pursue M&A opportunities

One of RJSL’s clients (where I am personally the CFO at), Peritius Consulting, has been translating strategy into success stories for over 20 years. Our C-level consultants with years of industry experience help companies avoid pitfalls of enterprise-wide implementations by ensuring that the plans are properly laid out; stakeholders are fully vetted and risks are managed from all possible angles. The result – highest possible return on investment on large-scale corporate initiatives. We invite you to contact us for additional information.


About Richard Lee
Experienced finance and operations professional. Currently partner in five companies, adjunct professor of economics at Columbia College and executive contributor to a small business blog (; following corporate finance, M&A and management consulting tenures with Orbitz and Diamond Technology Partners; and six years of service with the United States Army.

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